Later is a platform designed to empower the creator economy by offering a suite of tools and services focused on influencer marketing and social media management.
Key features include:
- Influencer Marketing Platform: Facilitates the discovery of creators, campaign management, and performance tracking.
- Social Media Management: Enables planning, scheduling, and analyzing content across various social media platforms.
- Social Listening: Provides insights into customer preferences and emerging trends.
- Link in Bio: Allows users to add links to Instagram and TikTok posts, directing traffic to websites and online stores.
Later targets social media managers, agencies, and creators, offering solutions to streamline workflows, enhance engagement, and measure ROI effectively. It aims to integrate brand, creator, and paid social efforts into a unified platform.
