Meridian is an AI optimization platform designed to help brands improve their visibility and performance in AI-driven search and shopping experiences. It provides tools to understand how AI models interpret brand information and offers actionable insights to enhance product positioning.
Key features:
- AI Visibility Metrics: Track product appearances in AI-generated responses with visibility scoring and share-of-voice analysis.
- Keyword Analysis: Examine how AI models describe brands, highlighting key themes and trending topics.
- Trend Tracking: Monitor brand visibility shifts over time, regions, and languages.
- Benchmarking: Assess AI presence against industry benchmarks and competitors.
- Answer Gap Detection: Monitor brand mentions in real-time and identify content gaps.
- Recommendations: Receive tailored suggestions for AI-focused content.
- Content Refinement: Improve product positioning by refining the context in which products appear in AI responses.
- Performance Analysis: Identify factors influencing product visibility, performance trends, and customer reviews.
- Agent Reports: Understand how AI crawlers interpret your brand's website.
Use Cases:
- AEO (AI Engine Optimization): Optimize content to improve rankings in AI search results.
- Brand Monitoring: Track brand mentions and sentiment in AI-generated content.
- Competitive Analysis: Benchmark AI presence against competitors.
- Content Strategy: Develop AI-focused content strategies based on data-driven insights.