Oktopost is a B2B social media management and employee advocacy platform designed to enable data-driven organizations to amplify their brand, engage with prospects and customers, and measure the business impact of social media.
Key Features:
- Social Media Publishing: Centralized platform for scheduling and publishing content across multiple social networks, with a focus on LinkedIn.
- Employee Advocacy: Empowers employees to share curated content, expanding brand reach and driving engagement.
- Social Listening: Monitors social conversations around your brand, competitors, and industry trends.
- Marketing Intelligence: Provides analytics and insights to track social media performance and its impact on the sales funnel.
- Integrations: Connects with CRM and marketing automation platforms to streamline workflows and align social media efforts with overall business objectives.
- AI Agent: AI-powered assistance for B2B marketers to create authentic and relevant social posts.
Use Cases:
- B2B Marketing Teams: Manage social media campaigns, track performance, and generate leads.
- Sales Teams: Engage with prospects on social media, build relationships, and drive sales.
- HR Teams: Promote company culture, attract talent, and enhance employee engagement.
- Organizations: Transform employees into active brand advocates.
